Who owns Cheerios?
Cheerios is owned by General Mills. Below: ownership chain, same-parent brands, and alternatives from other companies. General Mills
Cheerios ownership chain (parent: General Mills)
Relationship diagram is available on larger screens. On mobile, use the ownership chain or brand list on this page.
Last verified:
Confirmed ownership sources
Confidence ≥ 70% — used for the main ownership conclusion.
Other brands owned by General Mills
Sister brands under the same ultimate parent.
- Annie's
- Annie's Mac & Cheese
- Betty Crocker
- Betty Crocker Suddenly Salad
- Bisquick
- Blue Buffalo
- Blue Buffalo Life Protection
- Blue Buffalo Wilderness
- Blue Buffalo Wilderness
- Bugles
- Cascadian Farm
- Cheerios Oat Crunch
- Chex
- Chex Mix
- Cinnamon Toast Crunch
- Cinnamon Toast Crunch Churros
- Cocoa Puffs
- Cookie Crisp
- EPIC Provisions
- Fiber One
- Fiber One Brownies
- Food Should Taste Good
- Gardetto's
- Golden Grahams
- Haagen-Dazs Bars
- Helper Hamburger
- Honey Nut Cheerios
- Häagen-Dazs US License
- Kix
- Larabar
- Larabar Protein
- Lucky Charms
- Lucky Charms Marshmallow Clusters
- Multi Grain Cheerios
- Nature Valley
- Nature Valley Crunchy
- Old El Paso
- Old El Paso Tortillas
- Oui
- Oui by Yoplait French Style
- Pillsbury
- Pillsbury Crescent Rolls
- Pillsbury Toaster Strudel
- Progresso
- Progresso Traditional
- Reese's Puffs
- Total Cereal
- Totino's
- Totino's Pizza Rolls
- Trix
- Wanchai Ferry
- Wheaties
- Yoplait
- Yoplait Go-Gurt
Comparable Cheerios alternatives (different parent companies)
Same category, not owned by the same parent. Full alternatives to Cheerios →
Avoiding this parent? Start here
Open the dedicated competitors page for alternatives to Cheerios under different corporate owners (not General Mills).
Alternatives
Same-category options from different parent companies. Add this brand to your avoid list to highlight this section. Full alternatives page →
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FAQ: Cheerios ownership
- Who owns Cheerios?
- Cheerios is owned by General Mills.
- What other brands are owned by the same company as Cheerios?
- There are 54 other brands under General Mills in our dataset. See “Same corporate family” on this page.
- What are alternatives to Cheerios not owned by General Mills?
- We list 12 alternative brands in related categories that are not owned by General Mills. See the Alternatives section.
Sources & disclaimer
BrandRootMap is an independent reference tool. Ownership data is compiled from public sources and may change after acquisitions. Not affiliated with any brand or parent company.
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