Brand ownership

Who owns Reebok?

Reebok is owned by Authentic Brands Group. Previously owned by Adidas AG (2006–2022). Below: ownership chain, same-parent brands, and alternatives from other companies. Authentic Brands Group

Reebok ownership chain (parent: Authentic Brands Group)

Relationship diagram is available on larger screens. On mobile, use the ownership chain or brand list on this page.

ReebokReebokAuthentic Brands GroupAuthentic Brands Group

Last verified:

Confirmed ownership sources

Confidence ≥ 70% — used for the main ownership conclusion.

Reebok ownership history

Public ownership changes we track (ended edges). Current parent is listed first when known.

  1. Current
    Authentic Brands Group

    Active ultimate parent in our dataset.

  2. From Jan 31, 2006
    Adidas AG

    Prior owner · Curated · 95% confidence · source

  3. Adidas AG

    Prior owner · Curated · 35% confidence · source

Avoiding this parent? Start here

Open the dedicated competitors page for alternatives to Reebok under different corporate owners (not Authentic Brands Group).

Alternatives to Reebok

Alternatives

Same-category options from different parent companies. Add this brand to your avoid list to highlight this section. Full alternatives page →

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FAQ: Reebok ownership

Who owns Reebok?
Reebok is owned by Authentic Brands Group.
What other brands are owned by the same company as Reebok?
There are 18 other brands under Authentic Brands Group in our dataset. See “Same corporate family” on this page.
What are alternatives to Reebok not owned by Authentic Brands Group?
We list 12 alternative brands in related categories that are not owned by Authentic Brands Group. See the Alternatives section.

Sources & disclaimer

BrandRootMap is an independent reference tool. Ownership data is compiled from public sources and may change after acquisitions. Not affiliated with any brand or parent company.

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