Who owns Personal care brands?
Soap, body wash, deodorant, oral care, and everyday hygiene brands. Procter & Gamble leads (20%), followed by Haleon (14.4%), Kenvue (11.3%), Unilever (9.7%), and others. Compare concentration, open each parent portfolio, then find alternatives under a different conglomerate.
Personal care brands → parent companies
Ownership map for Personal care: brands on the left, parent companies on the right.
Relationship diagram is available on larger screens. On mobile, use the ownership chain or brand list on this page.
Diagram shows 20 of 195 brands. See the full list on this page for the rest.
Personal care brands and who owns them
Which companies own the most Personal care brands?
Brands owned by Procter & Gamble
7 O'ClockAlignAlwaysAlwaysAlways DiscreetBraun ElectricClearblueCrestDayQuilFixodentGilletteGillette VenusIvoryMetaMetamucilMy Black Is BeautifulNativeNerviveNew ChapterNyQuilOld SpiceOral-BOral-B iOPepto-BismolPrilosec OTCSafeguardScopeScopeSecretSecretTampaxThe Art of ShavingThis is LVenusVenusVicksWilkinson SwordZzzQuiljoy+glee
FAQ: Personal care ownership
- Who owns Personal care brands?
- In our personal care map, the largest parents are Procter & Gamble (20% / 39 brands), Haleon (14.4% / 28 brands), Kenvue (11.3% / 22 brands). Percentages are share of brands we track — not retail market share.
- Which companies dominate Personal care?
- Procter & Gamble leads this coverage map. Scroll the conclusion and grouped list to compare the top parents across 195 brands.
BrandRootMap is an independent reference tool. Ownership data is compiled from public sources and may change after acquisitions. Not affiliated with any brand or parent company.